thegirlsproject
In this tab we will let you see our different reactions regarding the adverts we watched during the phenomenological sessions ...
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Below you can see a first ADVERTS RESPONSE tABLE for the first 10 adverts we watched.
ADVERTS RESPONSE TABLE
Adverts Response Table - Codified version
Adverts Response Table & Prevalent reading
(please set the zoom on bottom right corner to 200% to visualise table properly)
Names of participants are fictitious
The table above has been broken down into 4 extracts according to the type of prevalent reading (dominant/negotiated/oppositional)
Dominant Reading Group
Negotiated Reading Group
Negotiated/Oppositional Reading Group
Oppositional Reading Group